Neuw launches summer

Aussie jeans label Neuw hit New Zealand this week for the launch of their summer collection. We headed along to the Wellington launch party - hidden away in a wardrobe at Foxglove on the Wellington waterfront. The Neuw crew are really refreshing, only 5 months old they're already showing up in Europe, the US, Australia and, of course, New Zealand. Founded by three guys with a real passion for denim, these guys are definitely giving the big guys a run for their money.

Neuw is all about the fun and the joy of doing something new. Rather than trying to do what everyone else is doing, these guys use vintage revision as a design approach. Adapting and evolving their threads to give you something special. This is a modern denim brand with attention to detail, fit and workmanship!

Nice gear huh? You can check out more on their website and Facebook page. Need to get your hands on some? They're available all over the place.

Photos from the launch party (well the ones we're prepared to make public) are all up on our Facebook page. Here's a wee taste...

Thanks guys. Awesome night and awesome threads. XO